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Category: Marketing

Does social media sell books?
23/07/202409/08/2024

Does social media sell books?

I was on a panel last with a group of debut authors, and a question came up that I’ve heard many times before: Does social media sell books?. The simple […]

Where to start with marketing your book
14/05/202414/05/2024

Where to start with marketing your book

This post originally appeared on my Substack. If you’d like regular marketing tips to help you promote your book, sign up here. Good marketing starts well in advance of you […]

Creating great book promotion graphics
19/03/202419/03/2024

Creating great book promotion graphics

I love Canva. I use it for the graphics I create for my own social media channels, I use it on behalf of publishers to help them create graphics for […]

11/01/202411/01/2024

Marketing your book after the launch period has passed

When I worked in house, for most books, most of the time, our marketing model was built around the pre-release and launch periods. A lot of the work is focused […]

Getting marketing support for your book
01/06/202305/11/2024

Getting marketing support for your book

Updated in May 2024 Every so often I update my packages, so I thought I’d update this page on a semi-regular basis to let you know how you can work […]

4 strategies to market your book without social media, with Astrid Bracke
27/10/202225/01/2024

4 strategies to market your book without social media, with Astrid Bracke

I often get approached by people who are not keen on using social media to promote their book without it. While I have ideas of my own on ways you […]

Launch with me: a 4 week launch diary
31/08/202226/09/2022

Launch with me: a 4 week launch diary

This week, I am relaunching my 3 month group programme, The Book Launch Club. The programme is designed to give people the tools and support they need to level up […]

3 essential questions for your author website
02/08/202202/08/2022

3 essential questions for your author website

Last week, Sam Missingham and I talked all about author websites in our Empowered Author Facebook group. Apart from covering the basic information, like what you need to include on […]

What to do when you feel overwhelmed by your book marketing
06/06/202225/07/2022

What to do when you feel overwhelmed by your book marketing

If you are feeling overwhelmed by your book marketing, it can be hard to make any progress. There is so much to do, that instead of making any real steps […]

Promoting yourself when you think no one cares
17/05/202217/05/2022

Promoting yourself when you think no one cares

Recently I got a message, which I thought posed such a good question: How do you talk about what you do, when you feel like most people who follow you […]

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