Blog

Taking the pressure off a product launch

Taking the pressure off a product launch

Last week, I finished off a new product and put it out into the world. It’s a workbook that takes you step-by-step through the 7 stages of creating a plan for your social media, blog, newsletter, podcast… wherever you put content out into the online…

Making space for yourself in the new year

Making space for yourself in the new year

Do you pick a word for the year? Last year, I picked brave, and it helped me to make some really big changes in my work and in my life. If you’re a subscriber to my newsletter, you’ll have read all about my 2019 goals…

Hype yourself! Q&A with PR expert Lucy Werner

Hype yourself! Q&A with PR expert Lucy Werner

If you haven’t come across Lucy Werner’s Instagram feed yet, you should take a look. Full of bright, fun images and practical publicity tips for anyone who wants to get more traction for their business, her feed is an absolute delight. And she does it…

3 tips for  self-promotion (when you hate promoting yourself)

3 tips for self-promotion (when you hate promoting yourself)

So, in my last newsletter, I talked about how I had embraced self-promotion and had been ‘selling’ every day in order to promote my free Facebook group, something (maybe not that unexpected) happened. I totally lost the ability to promote myself. I had been focusing…

Am I an expert? Are you? Tackling imposter syndrome.

Am I an expert? Are you? Tackling imposter syndrome.

Not too long ago, Charlotte Duckworth, an author who I have worked with in the past asked if she could ask me some questions to share on her blog. She had loads of questions about the in-house book marketing world, and thought other authors would…

How to get out of your comfort zone

How to get out of your comfort zone

Did you know that ‘work for myself’ has been on my list of goals since about 2014? In fact, in January 2014, I wrote in my journal that by December 2014 “I want to have a clear plan in place for working for myself”. Do…

Pivot! Announcing something new

Pivot! Announcing something new

Is it possible to say the word ‘PIVOT’ without picturing Ross from Friends holding a sofa? For me, definitely not. But it’s still the word that comes to mind. I’m making some big plans for my business over the next few months, so I hope…

5 things I did before I went freelance

5 things I did before I went freelance

I’ve been speaking to a few people over the last few weeks who are thinking about leaving the 9-5 to go freelance. I’m a huge advocate of it, because my experience has been overwhelmingly positive, however, I was in an unusual set of circumstances before…

Making peace with comparison

Making peace with comparison

Recently, I asked on my Instagram stories if there was anything people would like me to write about on my blog, as I was starting to write my next 12 week content plan. ‘Comparison’ came the only response. Er, what? Who am I to write…

Am I in trouble?

Am I in trouble?

No. Of course I’m not. I’m never in trouble. And yet. I constantly feel like I’ve done something wrong and I’m about to get caught out. When I’m in the office (I’m back in house doing a temporary contract), if I take an extra 10…